Alinea Sales Group
ABOUT ALINEA SALES GROUP

Built on relationships. Driven by results.

An independent rep firm with an inside track.

Alinea Sales Group is an independent manufacturer’s sales representative firm built for the RV industry. We represent component suppliers across the U.S., Mexico, and Canada and bring their products to the OEMs concentrated in Elkhart County — the heart of North American RV manufacturing. Our model is simple: we sell on your behalf to the people we already know, and we treat your line like it’s our own.

Portrait of Adam Smith, Founder & Principal

Founder & Principal

Adam Smith

Adam Smith has spent nearly 25 years inside the RV industry — long enough to know the people, the products, and the pace of the line.

He built his reputation as a top-producing sales representative across multiple Keystone RV and Forest River divisions, went on to lead as a sales manager for prominent industry brands, and stepped into a general manager role carrying full P&L responsibility. Along the way, he founded his own RV supply company and grew it to millions in sales in its first year alone.

Alinea Sales Group is the natural next chapter. Adam started ASG to give component manufacturers something that’s hard to buy and impossible to fake: a representative who already has the relationships, the access, and the results to move products from the factory floor to the assembly line.

Portrait of Jeff Wagner, Partner & Principal

Partner & Principal

Jeff Wagner

Jeff Wagner has spent nearly 25 years inside the RV industry, building a career centered on product development, commercial leadership, and bringing products from concept to production.

He built his reputation as a high-performing sales professional at Keystone RV and Forest River before moving into product management roles with Thor Industries and Forest River. He later served as General Manager for significant Keystone product lines, giving him firsthand experience leading products through development while working across engineering, purchasing, manufacturing, and supplier relationships.

Jeff’s experience spans every stage of the OEM product development cycle. Having worked in sales, product management, and general management, he understands what it takes to move products from an idea to the production line — and the collaboration required to help manufacturers execute successfully.

LEADERSHIP TRACK RECORD

A track record built on the line.

Nearly 50 years of combined RV industry experience across sales, product management, and general management — and a shared understanding of what it takes to move products from the factory floor to the assembly line.

Founder & Principal

Adam Smith

  1. Top sales rep — Keystone RV divisions

  2. Top sales rep — Forest River RV divisions

  3. Sales manager for prominent industry brands

  4. General manager with full P&L responsibility

  5. Founder of an RV supply company — millions in first-year sales

Partner & Principal

Jeff Wagner

  1. High-performing sales professional at Keystone RV and Forest River

  2. Product management at Thor Industries and Forest River

  3. General manager for significant Keystone product lines

  4. Deep command of the OEM product development cycle

  5. Proven at moving products from concept to production

WHY “ALINEA”

The name draws on the Latin a linea — the idea of starting a new line. It’s fitting for what we do: opening new lines of business for the suppliers we represent, and getting their products onto the assembly line. A new line. A cleaner path to the OEM.

RELATIONSHIPS

Two and a half decades of trust with the people who decide what goes on the line.

ACCESS

A direct path to OEM purchasing and engineering in the heart of RV country.

RESULTS

A record built on closed deals — not introductions.

Let’s find out if we’re a fit.

A short call is the fastest way to see whether your products belong on the line.